1970s makeup
1970s makeup is warm and glowing: bronzed, healthy-looking skin, blush swept high toward the temples, soft earthy or shimmering lids and a glossy lip.
How to do 1970s makeup1980s makeup is loud and colorful: bright eyeshadow such as electric blue, purple or fuchsia carried up toward the brow, strong blush draped along the cheekbones, bold full brows and a vivid pink, fuchsia or red lip. More is more, and color clashes are part of the fun.
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Before
AfterAny brand works; match the shades to your coloring.
Pop music videos and aerobics-era fashion pushed makeup to its most colorful. Eyeshadow was not blended into the skin but worn as a block of color covering the lid and reaching toward the brow bone, often in two or three shades side by side. Blush was applied boldly in a wide stripe along the cheekbone, and brows were left full and natural, brushed straight up.
The key is commitment. A timid version just looks like a mistake, so pick saturated shades and let them show.
Keep one bright element and soften the rest. For example, wear a bold blue or purple lid with neutral cheeks and a nude lip, or keep the eyes soft and wear a strong fuchsia lip with draped blush. Choosing a bright shade that flatters your eye color helps; our eye color guide suggests which colors make each eye color stand out.
Electric blue, purple, fuchsia, turquoise and bright green, often worn two or three at a time and carried up toward the brow bone.
Keep one bold element and soften everything else, such as a bright lid with a nude lip, or a strong fuchsia lip with soft eyes.
Boldly, in a wide stripe draped from the cheek along the cheekbone toward the temple, often in bright pink or berry.
1970s makeup is warm and glowing: bronzed, healthy-looking skin, blush swept high toward the temples, soft earthy or shimmering lids and a glossy lip.
How to do 1970s makeup1990s makeup is matte and muted: thin, defined brows, smoky brown or taupe eyes, a little contour, and the decade's signature lip, a dark brown liner around a lighter nude or glossy center.
How to do 1990s makeupAll faces shown are AI-generated fictional models, not real people.