Soft Glam
Soft glam is a polished but gentle look: an even, luminous base, warm-brown and rose eyeshadow blended until no edge shows, fluttery lashes, diffused rosy blush and a satin pink-nude lip.
How to do Soft Glam makeupOn fair and pale skin, soft, sheer shades read most naturally and strong colors show quickly, so build them in thin layers. Match foundation exactly, including the undertone, and avoid shades that are too dark or too orange; choose soft pink, peach or light rose blush, a light bronzer only one shade deeper than your skin, and lip colors from soft pink and light rose to a red that suits your undertone.
Taupe, soft brown, mauve and champagne give definition without harshness; deeper browns and charcoal work for evening when blended well. Brown or soft black mascara both work; black is fine if your lashes and brows are dark. For brows, choose a shade close to your hair color, or one shade lighter if your hair is very dark or black; blonde and platinum hair usually suits a shade one or two tones darker, often a soft taupe; red hair a light warm brown or auburn; gray hair a soft gray-taupe. See the eyebrow guide.
Soft pink, peach, light rose and sheer berry are easy everyday choices; a nude should be close to your natural lip color, not paler than your skin. For a red, choose blue-based if your undertone is cool and orange-based or true red if it is warm or neutral. The lipstick guide goes into more detail.
The Lookslate quiz asks your skin tone depth, including Fair and Light, and your result tips suggest shade families for it. Lookslate does not match a foundation shade. Soft Glam and Business use soft, easy-to-build shades.
Soft pink, peach or light rose, built up in thin layers with a large brush or fingertips.
Choose a light bronzer only one shade deeper than your skin, not orange, and sweep it lightly where the sun would hit: the top of the forehead, the cheekbones and the bridge of the nose.
Soft pink, peach, light rose and sheer berry for every day. For a red, blue-based suits cool undertones and orange-based or true red suits warm or neutral ones.
Use a little green corrector only on red areas, let it set, then apply a thin foundation and spot-conceal what still shows.
Soft glam is a polished but gentle look: an even, luminous base, warm-brown and rose eyeshadow blended until no edge shows, fluttery lashes, diffused rosy blush and a satin pink-nude lip.
How to do Soft Glam makeupThe business look is polished daytime makeup: light, even coverage, neutral taupe or soft brown eyes, a thin line at the lashes, groomed brows, soft rose blush and a muted rose lip.
How to do Business makeupEvening glam is a fuller, more defined look built for low, warm evening light and flash photography: shimmer-lit eyes with a deeper outer corner, liner and sculpted lashes, highlighted cheekbones and a rich rose lip.
How to do Evening Glam makeupAll faces shown are AI-generated fictional models, not real people.